Aimaan Ahmad: The Seven Deadly Business Sins

Jun 20, 2011

The Seven Deadly Business Sins

I would like to share some thoughts that I think should be shared to all.

1) Greed - Are you satisfied with what you've achieved or are you always seeking more, and never consolidating and strengthening what you currently have?


2) Opinion - Do you ever dismiss ideas without analysis? There have been many opportunities that were missed because opinionated management failed to see the wider picture.


3) Routine - Just because something worked in the past does not mean that it will continue to work in the future.


4) Emotion - Is the reason for your decision based on analysis, or emotion? Many managers are driven by their fears and desires without ever stopping to justify the reason for their fear or hatred or love. Often these prove to be unjustified and unjustifiable.


5) Ego - Do you make decisions because you are the cleverest, the biggest, the market leader? Are you obsessed with your own image and abilities? Many leaders in the past also thought that they were invincible. A quick look at history shows that they were not!


6) Success - Over-confidence is dangerous and can blind you to competitors seeking to emulate your success.


7) Hope - Can you justify your reasons why things will improve, or are you just burying your head in the sand, and refusing to see reality?


These seven deadly business sins are based on some work by Ben Gilad, one of the foremost Competitive Intelligence experts. Businesses need to understand their blindspots - what they would rather not see, and work to remove them.


Each of these seven sins is a type of blindspot if it dominates the thinking within the company. It's OK to have each to a certain degree, balanced by the others. (All businesses need to believe in themselves, have hope, aim to make money....). The problem is when one aspect starts to govern the way things are done in the company, preventing rational and logical thought.


Thanks for reading this entry!

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